Go Virtual For Your Next Press Event


I authored a guest post on the influential blog “PR Meets Marketing”, which explores the intersection of PR and Marketing.

The title of my post is “Go Virtual for your Next Press Event“.  I outline the many benefits of a virtual press event:

  1. Global Reach
  2. Convenient access to your executives
  3. Seamlessly include your customers and prospects
  4. Use activity paths to follow up effectively

I concluded the posting by writing this:

I believe virtual events can be the definition of ‘PR meets Marketing’. As PR and Marketing look to Web 2.0 to broaden reach and engagement, consider virtual events as one more tool in your arsenal.”

Here’s a link to the full posting:

Go Virtual for your Next Press Event

Go Virtual for your Next Press Event

About these ads

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 5,099 other followers

%d bloggers like this: