How to Build a Personal Brand and Advance Your Career with Social Media

August 31, 2011

Introduction

On Friday, September 2, 2011, I’ll be presenting a “Lunch and Learn Workshop” organized by the EMC West Coast Women’s Leadership Forum.

What, Where and When

Title: How to Build a Personal Brand and Advance Your Career with Social Media

Date: September 2, 2011

Time: 11:30AM – 1:30PM PT

Location: EMC, 2831 Mission College Blvd, Santa Clara, CA, The San Francisco Conference Room

Session Abstract

Facebook is not about friends.  Or at least it doesn’t have to be.  In this session, Dennis Shiao provides strategies, tips and tactics for using social media to build a personal brand and advance your career.  Whether you want to build a following online or gain a promotion at work, Dennis’ presentation will cover ways social media can help you, both personally and professionally.

Dennis will first cover some strategies for taking advantage of social networks, including the important activities of listening, connecting and participating. Next, he’ll draw upon his own experiences and cover specific tips from blogging, LinkedIn, Twitter, Facebook, YouTube, SlideShare and Quora, to name a few. You’ll leave this session with tips and ideas that you can apply right away to your own social networks and your own brand.

Presentation Slides

For those interested, you can view the slides from my workshop below.


Favorite Book Quotes from “Reality Is Broken”

August 31, 2011

Note: Image courtesy of the book’s web site.

Disclosure: This post contains affiliate links to the book’s listing on Amazon.com.

Introduction

I’m reading Jane McGonigal’s book “Reality Is Broken: Why Games Make Us Better and How They Can Change the World.” The book has three parts:

  1. Why Games Make Us Happy
  2. Reinventing Reality
  3. How Very Big Games Can Change the World

As of August 31, 2011, I’m reading part one, which provides a fascinating look at the psychology behind games (i.e. the neurological factors behind why gamers engage in game play).

I’m continually finding great quotes in the book, so I thought I’d use this blog posting to keep a running collection of my favorites. Feel free to check back from time to time, as I add to the list!

Favorite Quotes

Added: 10/03/2011

Life is hard, and games make it better.” (page 349)

Added: 09/29/2011

We need to play games that stretch our collective commitment months, years or even decades ahead. We need to start playing with the future.” (page 295)

Added: 09/27/2011

Collaboration isn’t just about achieving a goal or joining forces; it’s about creating something together that would be impossible to create alone.” (page 268)

Added: 09/10/2011

Based on Clay Shirky’s estimate that all of Wikipedia took 100 million hours to create, the WoW community alone could conceivably create a new Wikipedia every three and a half days.” (page 231)

Added: 09/05/2011

Games are showing us exactly what we want out of life: more satisfying work, better hope of success, stronger social connectivity, and the chance to be a part of something bigger than ourselves.” (page 114)

Compared with games, reality is hard to get into. Games motivate us to participate more fully in whatever we’re doing.” (page 124)

Added: 09/04/2011

The single best way to add meaning to our lives is to connect our daily actions to something bigger than ourselves – and the bigger, the better.” (page 97)

Added: 08/31/2011

To develop foresight, you need to practice hindsight.” (page 5)

As for the future, your task is not to see it, but to enable it.” (page 13, attributed to Antoine de Saint Exupery)

Games, in the twenty-first century, will be a primary platform for enabling the future.” (page 13)

Computers were made to work for us, but video games have come to demand that we work for them.” (page 55)

The quote (above) is attributed to Nick Yee, “a leading researcher of MMOs and the first person to receive a PhD for studying WoW.”

Leave a Comment

Have you read the book? If so, let me know your take via the comments section below.

Related Resources

  1. Buy the Book: On Amazon.

2011 Professional and Industry Speaker Survey

August 30, 2011

Take the survey: http://www.surveymonkey.com/s/speaker-survey-vc

Introduction

Velvet Chainsaw Consulting and Tagoras have partnered on a research study. Together, they’re collecting data about industry and professional speakers at conferences with 500 or more attendees.  The basis for their research study will be a “2011 Professional and Industry Speaker Survey.”

Survey Details

The purpose of the survey is “to better understand how organizations in the United States and internationally use professional and industry speakers at their meetings (e.g., conferences and other events).”  The survey will take 10-12 minutes to complete.

When you’ve completed the survey, “you may register, if you wish, to receive a synopsis of key data from this survey when it is completed. By registering, you will also automatically be entered into a drawing for a $50 Visa gift card that we will give away to five randomly selected survey participants.”

Responses are due by September 9, 2011.

Dave Lutz (@VelChain) from Velvet Chainsaw Consulting notes, “Thank you in advance for taking time to help improve conference education and learning. Please share this with other association professionals that plan meetings with 500 or more attendees and secure both professional and industry speakers. The more high quality responses we have, the better!”

Take the Survey

You can take the survey here:

http://www.surveymonkey.com/s/speaker-survey-vc


#eventprofs Profile: Jenise Fryatt (@JeniseFryatt) on Event Evolution and More

August 5, 2011

“Events will change, but they will also thrive because nothing is more satisfying than turning our online relationships into real-life face to face friendships”

Introduction

Jenise Fryatt (@JeniseFryatt, @IconPresentsAV) is Co-Owner and Marketing Director for Icon Presentations, an independent audio visual company that provides sound, video, projection & lighting support for events. Jenise is based in Southern California. Online, however, you can find her everywhere.

Jenise founded the #EIR movement by creating the associated hash tag and promoting Twitter users who “Engage, Inform and Retweet.” She’s a power user and influencer in the #eventprofs community, sharing a constant stream of useful resources that rivals the pace of Jeff Hurt (@JeffHurt).

In addition, Jenise is Community Manager for Engage365, an online community for event professionals that focuses on technology and innovation. She’s also a co-organizer for Event Camp Europe, taking place this Fall in London.

Thoughts on: Event Camp

Event Camp is a collection of events that was formed by the #eventprofs community on Twitter. Its mission is “to bring together like-minded professionals, to share best practices, and learn new strategies, for leveraging social media and technology to create enhanced event experiences.”

Event Camp Twin Cities (#ectc11) is fast approaching and Jenise recommends you attend. “Last year ECTC blew everyone away with its masterful hybrid event presentation,” said Jenise. “I’m happy to say that this year I will be sharing improv concepts and a game or two with the ECTC participants,” continued Jenise.

Event Camp East Coast gives event pros the opportunity to experience a completely attendee-driven event.  According to Jenise, “That one changed my life last year starting me on a new career path sharing improv games with non-performers.“

Thoughts on: Hybrid Events

Jenise attended her first hybrid event in 2010 (Event Camp).  She was immediately captivated by the power of hybrid events. “I particularly like what people like Emilie Barta (@EmilieBarta) have done to improve the presentation quality by blending platforms and including remote and onsite audiences as participants in one event,” said Jenise.

Thoughts on: Event Evolution

Jenise is excited by the movement in the event industry to “recognize and make use of the collective knowledge of our event participants.” According to Jenise, “I have performed and studied improv for several years and know first-hand that magic happens when you give a group the proper tools for collaborating and just let them go.”

I expect this model of active attendee involvement to accelerate. Millenials, who grew up with the web at their fingertips, are frustrated by passive audience models. Jenise expects to see “creativity in new technology and formats like virtual events, gaming elements in events and participant driven events.”

Thoughts on: Event Evolution for Associations

“One thing to watch is the threat that these new ways of meeting and collaborating so easily and inexpensively pose to the traditional ways associations are run.  Associations will have to evolve to remain relevant. Events will change, but they will also thrive because nothing is more satisfying than turning our online relationships into real-life face to face friendships.”

Thoughts on: Social Marketing for Small Business

To market a small business online, Jenise partakes in a steady diet of content creation. She maintains two blogs, Sound n’ Sight and Eventprov. She uses Twitter to promote her blog posts – and at the same time, uses Twitter to share related content that clients may find useful.

Jenise guest blogs whenever asked, moderates Twitter chats for #eventprofs and #Engage365 and regularly posts on Facebook, LinkedIn and Google+. Like I said earlier, she’s everywhere. It’s hard work, but it pays off for Icon Presentations. According to Jenise, “We now rank #1 for almost all of our key words. And I have had many business opportunities as a result of my online friendships.”

For other small businesses looking to market themselves online, Jenise has this bit of sage advice: “Change your perception about marketing.  It’s not about one-way broadcasting anymore.  It’s about building relationships with potential clients as well as those who will help to sing your praises.”

Thoughts on: Google+

Jenise has been experimenting with Google+, noting that the most active people are the early-adopter, social media geek types. So far, she likes how Google+ combines some of her favorite attributes of Facebook and Twitter.

She’s excited by Google Hangouts, the group video feature of Google+. “A few of my online friends and I have been meeting for group video chats for more than a year and have struggled with tech difficulties on several platforms we’ve tried. When we tried Hangouts it was easy and all the tech problems were gone.”

Related Resources

  1. Web site: Icon Presentations
  2. Blog: Sound n’ Sight
  3. Blog: Eventprov
  4. Web site: Engage365
  5. Web site: Event Camp Twin Cities

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Book Review: Delivering Happiness by Tony Hsieh (@Zappos)

July 30, 2011

Pictured: My hand, simulating the Facebook “Like” icon.

Disclosure: This post contains affiliate links to the book’s listing on Amazon.com.

Reviewed: “Delivering Happiness: A Path to Profits, Passion and Purpose” by Tony Hsieh, CEO of Zappos, Inc.

Introduction

I enjoyed reading “Delivering Happiness” more than any other book of the past five years. It’s not your typical “business book.” Rather, it includes key insights that you can apply to your own business, but it provides so much more.

It covers culture, happiness, theories of happiness, inside stories about Zappos and entertaining stories about Hsieh’s life. Rather than provide a formal review, I’ll highlight sections that I found particularly interesting.

Great Stories

In the first paragraph of Chapter 1, we find the heading “Worm Farm.” Hsieh writes that at age 9, his parents spent $33.45 “for a box of mud that was guaranteed to contain at least one hundred earthworms.”

Hsieh built a worm box and every day he’d dump a few raw egg yolks on top of the “farm,” in hopes that the worms would reproduce. After 30 days, Hsieh checked on his “crop”, only to discover that the worms were all gone. He had placed chicken wire beneath the mud, and the worms had all escaped.

According to Hsieh, “my burgeoning worm empire was officially out of business.”  A book that begins with a story about a worm farm. I was immediately hooked.

The Inside Scoop

In this era of “inbox overload,” we tend to bad-mouth email. But reading this book made me realize how powerful email can be as an archival tool. Emails capture a moment in time and are great at telling stories. Hsieh supplements his great stories by including archived emails.

Hsieh includes emails from the earliest days of Zappos, through to 2009, when Zappos joined forces with Amazon. Hsieh includes his company-wide email concerning the Amazon transaction, which was posted publicly to the Zappos blog.

In addition to email as a storytelling tool, Hsieh draws upon the extended Zappos team to tell their own stories. As an example, page 61 features “My First Shoe Show as a Zappos Employee, by Fred,” which was contributed by Fred Mossler, a member of the founding team.

The Culture Book

The Culture Book started with a simple idea from Hsieh, “We should just ask all of our employees to write a few paragraphs about what the Zappos culture means to them, and compile it all into a book.”

The Culture Book is published once a year and contributions from employees are not edited or censored. The book documents how the Zappos culture evolves over time. In addition, the process of compiling the book has the positive side effect of gaining insights into employee satisfaction. Complaints and criticism, for instance, can serve as a wake-up call on a particular issue.

If you visit the Culture Book web site, you can fill in your mailing address to receive a free copy of the book!

Risking It All to Chase a Dream

All entrepreneurs chase dreams. When they reach a critical juncture, however, some entrepreneurs cut their losses, while others risk it all and forge ahead. Hsieh and his team are obviously the latter – they were down to 2 weeks of cash and Hsieh needed to sell a loft (40 percent below the price he paid for it) to keep the company afloat.

Hsieh writes, “Even if Zappos failed, we would know that we had done everything we could to chase a dream we believed in.”

A Movement to Deliver Happiness

“Delivering Happiness” is more than a book. It’s now a movement. On the movement’s web site, you can join an online community, take a pledge, read real stories,  submit your own story and find in-person meetups to connect with other deliverers of happiness.

Related Resources

  1. Buy the Book: On Amazon
  2. The book’s web site.
  3. Delivering Happiness Movement on Twitter (@DHMovement).
  4. Delivering Happiness on Facebook.
  5. How Twitter Can Make You a Better (and Happier) Person” – article by Tony Hsieh.
  6. The Zappos blog.
  7. A page showing tweets from Zappos employees.

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Share Ideas Across iPads with Idea Flight

July 19, 2011

Introduction

According to a blog post introducing the service, Idea Flight “is a new tool to share ideas, presentations, documents, designs, and whatever else you can think of easily from one iPad to many. It enables one person, whom we call the Pilot, to control the screens of multiple iPads, whom we call the Passengers.”

The iPad app was developed within Conde Nast, by a small team focused on creating new digital opportunities for the company. “The inability to give controlled design presentations on the iPad” was a business challenge that inspired team member Don Eschenauer (Director of Design) to create the app.

Internal Pre-Launch

Prior to launching the app in the iTunes App Store, Idea Flight underwent a pre-launch beta internally, with users representing Sales, Design and Project Management.

Juliana Stock, Senior Director, Marketing & Product Development, indicates that the pre-launch helped their “discovery and roadmap validation” and that Conde Nast colleagues “tell us they use it in their personal lives to share photos or at their kids’ schools.”

Use Cases

Stock envisions the app being used “anywhere people have a lead who wants to keep everyone on the same page.” Potential users include:

  1. Education
  2. Cultural institutions
  3. Museums
  4. Choirs
  5. Sales teams
  6. Real estate brokers
  7. Event planners
  8. Companies that license computers and tablets
  9. Small businesses

Beyond Sharing

In an insightful post about the technical considerations behind Idea Flight, Robert Tolar Haining, the team’s Technical Architect, described the scenario that led to the app’s LinkedIn integration (i.e. a new employee who, during a meeting, asked Robert whom was speaking). The “passengers” in Idea Flight sign in to their LinkedIn account and the flight “manifest” lists information pulled from passengers’ LinkedIn profiles.

So the app goes beyond sharing to also address connecting. According to Stock, “as more people rely on devices for creation, communication and connecting, this app triangulates all three” [source of quote].

My Take on: Market Fit

Currently, Idea Flight works over WiFi and Bluetooth and supports a maximum of 15 passengers. As such, it’s suited to small, in-person gatherings and is not competitive with online meeting software, such as WebEx or GoToMeeting (both of whom already have iPad apps and allow presenters to share their entire desktop).

Improving small, face-to-face meetings” may be a good niche market to hone in on, with broader aspirations to follow later on. To achieve broader adoption, the team will want to look beyond the iPad, to support Android tablets and perhaps smaller form-factor devices (e.g. smartphones).

My Take on: Additional Use Cases

We’re sure to see many innovative uses of Idea Flight. Here are two that immediately come to mind for me.

College Lectures

For professors who are so inclined (and for schools with a high adoption of iPads among students), the whiteboard/blackboard goes away. Instead, the day’s lecture is prepared on an iPad, which enables the professors to embed hyperlinks to related content.  For instance, on the first day of class, professors often provide the list of required textbooks. These could be embedded in the PDF that is shared with passengers (students).

In addition, future revisions of Idea Flight could allow for the professor to push out exercises (e.g. quizzes, related reading, etc.) that students are asked to participate in. I’ll call this “hands on learning, enabled with a swipe”.

Conferences and Trade Shows

With iPads becoming prevalent at physical conferences and trade shows, Idea Flight could create a virtual event layered on top of the physical event.

First, attendees at the back of the room could view the presentation on their iPad, rather than squinting at faraway display monitors. Next, publishing the “manifest” to all “passengers” could allow attendees to view the LinkedIn identities of everyone else (connected to the service), enabling a stream of comments and connections.

More Efficient Meetings

New features could make all meetings more efficient. For instance, a “feedback loop” could allow passengers to vote up/down a particular slide, giving the pilot real-time feedback on the presentation.

In addition, a “raise hand” indicator could signal questions to the presenters, without having to interrupt them in mid-speech. Finally, a “leave a note” system could allow passengers to leave comment(s) on particular pages, that presenters could review during (or after) the meeting.

Conclusion

I’m interested in watching the adoption of Idea Flight, including the innovative uses that arise. Use the comments section below to let me know if you’ve tried it.

Watch a Short Video on Idea Flight

Related Resources

  1. Blog posting, “Charting the Course” (on Idea Flight)
  2. Blog posting, “Introducing Idea Flight for iPad
  3. The technical approach behind Idea Flight
  4. The team behind Idea Flight
  5. Idea Flight brochure [PDF]

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In This Era of Digital and Social, The Extended Family is Closer than Ever

July 16, 2011

Note: I found this image to be perfect for this post; however, I have no known relation to the nice couple pictured.

Introduction

While nuclear families remain in one household, doesn’t it seem like our extended families spread further and further away from us over the years? Weddings, job transfers, lifestyle moves, home upgrade/downsizing, etc. – they pull our extended families in all sorts of directions, both within the States and across the globe.

And yet, with today’s prevalence of broadband, mobile technologies and social tools, doesn’t it feel like we’re as close as ever? How great is that.

Analog Days

Back when I was in elementary school, I remember recording audio tapes with my sister (in Chinese) that my mom would send to our maternal grandmother. Wouldn’t it be great for her to hear her U.S.-raised grandchildren attempt to speak Mandarin? Some two weeks later, grandma would get the tapes in the mail and be able to play them.

Fast forward to today, where my daughter leaves comments for her grandmother on Facebook (via my account), records a video greeting for her via my smartphone, or simply “dials” her up for a real-time video chat via Skype. In this era of digital and social, interactions are in real-time (when we want them to be) and we know more about our extended family than ever before.

I’ll highlight some of the tools that my extended family uses to stay in touch.

Photo and Status Sharing on Facebook

I once read a quote from a prominent executive, who noted that he learned more about his daughters in a few months on Facebook than he learned over all the years raising them. Isn’t that amazing? For people I’m closest to, I’ll learn things on Facebook that I otherwise would not have learned seeing them day in and day out.

In my extended family, photo and status sharing on Facebook has been great for daughters, sons, cousins, aunts, uncles and grandparents to have a sense of what’s going on in everyone’s lives.

Related Post: Why Facebook Is The World’s Largest Virtual Event.

Photo and Video Capture via Handheld Devices

From the iPhone’s high-quality camera to Flip video recorders, it’s easier than ever to record special moments wherever you happen to be: at home, on vacation, at graduation, or watching baby’s first steps.  The image and video quality captured by handheld devices has never been better.

In addition, the ability to instantly share, via email, Facebook, Twitter, etc. has allowed extended family members to “participate” in the moment a few seconds after it happened.  My mom, who would receive frequent Flip video footage of granddaughters on each coast, once remarked that “I love the Flip, it’s allowed me to watch my granddaughters develop.”

Real-Time Video Chat via Skype

My extended family is a big fan of Skype. We tend to do synchronized video calls, where we pick a set time to call one another. We have three generations of the family using it, from grandchildren through to their grandparents. It’s really a lot of fun to observe grandparents video chatting with their grandchildren.

While I don’t expect the grandparents in our family to be enabled with mobile video, I do expect the younger generations of the family to practice more and more “spur of the moment” video calling, via Facetime, Skype for iPhone/Android and related technologies.

Related Post: How Mobile Video Changes Things.

Email

Email is the original “connector” for my extended family and for many others. Email continues to serve a purpose. It’s often used to ask a question of other family members (where, perhaps, Facebook is not the right tool).

And it’s a common distribution vehicle for much of the sharing we do (i.e. you want some more private sharing options beyond Facebook). But it’s interesting how email usage within the extended family is down a bit, due to the extensive sharing via Facebook, Skype, etc.

Conclusion

It’s a great time for extended families. With the combination of broadband, digital and social, go ahead and move halfway across the world – we can remain as close as ever.

Use the comments area below to let me know how your extended family stays in touch! Thank you.

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Let’s Collaborate on The Next Few Blog Postings

June 29, 2011

Photo credit: Donkey Hotey on flickr.

I WANT YOU

I’d like to author my next few blog postings collaboratively. I’ve developed the “shell” for two postings and am making the content available for anyone to edit (via a wiki).

I’ll play the role of Editor. If your contributions are relevant to the topic of each post, I’m not likely to change anything. Inappropriate comments will be deleted.  If I accept your contribution, I’ll list your name and contact info (if you desire) in the blog posting.

Next Steps

I’ve started blog postings on “learning to knit online” and “how mobile video changes things.” Here are the wiki pages:

Wiki: How to Learn Knitting Online

Wiki: How Mobile Video Changes Things

By default, you’ll land on the “View” tab, in which you can read the draft posting.  To contribute to the posting, click on the “Edit” tab (immediately to the right of the “View” tab).

The wiki is hosted by PBworks and if you don’t have a PBworks login, you’ll be prompted to create one.

I’m looking forward to collaborating!


Social Networking and Seat Management with Social Tables

June 22, 2011

Introduction

Social Tables, a New York-based start-up launched in May 2011, bills itself as “a social networking utility (and seat management tool) for any event with assigned tables.” Social Tables is currently operating as a free public beta, allowing anyone to use the service for their wedding, charity dinner or dinner party.

Walking Dogs Led to Seating Guests

Co-founders Dan Berger (@danberger) and Matthew Tendler (@matthewtendler) met while walking their dogs, Leroy and Geri. The founders, both in their late 20′s, were inspired by the idea, “how could we see who was going to be sitting by us at the next wedding we were planning on attending?” Dan wanted to be able to see who he could network with at the wedding, while Matt wanted to avoid getting caught in awkward conversations.

Features for Event Planners

Pictured: A planner’s view of all tables.

For event organizers (e.g. a bride/groom or a wedding planner), Social Tables provides a cloud-based utility for managing your seating plan. If the event has multiple organizers, Social Tables has collaboration features to enable coordination of planning activities. In addition, it integrates with other sites, such as TheKnot and WeddingWire.

Features for Guests

Social Tables was founded on the principle of connecting and engaging guests before, during and after an event. They’ll be able to see whom they’re sitting next to and have an opportunity to connect with them prior. “We’ve coupled game mechanics and social networking APIs to make your event more fun and more powerful,” said Matthew Tendler, Social Tables Co-Founder.

Guests are encouraged to tell stories about the hosts, share pictures, and learn about each other. Connections can be made via real-time chat tools called “Table Talk” and “Event Talk.”

Social Network Integration

While Social Tables enables private social networks (centered around specific events), it also integrates with Twitter, Facebook and LinkedIn. Tendler notes that he wants to go beyond sharing and liking, to use third party social networks in a unique way. Said Tendler, “Our focus is on making the life of the planner easier and the life of the guest more fun. By using Social Networking in the right way, we nail both of these goals. Think ‘Seating Bots’ based on very sophisticated rules matrices that utilize social tools.”

Next Up: A Mobile App

Social Tables is planning to develop a mobile app that guests can use at events. Similar to how mobile Twitter clients have enabled vast sharing of thoughts, insights and content from physical events, Social Tables envisions their mobile app facilitating photo and thought sharing among guests. “It is important to us that we provide tools that capture, organize, and share things already happening, and not distract guests from the event,” said Tendler.

Revenue Model

While the service is in a no-cost beta period today, the eventual plan is a pricing model based around the number of guests, along with a set of premium features that are priced additionally.

Conclusion

Social Tables is an interesting service. I think they ought to focus on weddings, expanding upon their feature set to capture a large following from brides and grooms. In addition, I’m interested to see how they manage the “post-wedding” period.  All too often, we attend weddings, we meet interesting people and we never see or hear from them again. Social Tables has the opportunity to change that.

Video

The video (below) provides a nice overview of Social Tables.


Second Annual Trends in Data and Security Event

May 10, 2011

Disclosure: I’m a FountainBlue Program Adviser.

Introduction

FountainBlue’s annual trends in data security and storage event will feature the latest advances in technologies and business processes in the storage and security space. We will feature a corporate panel, speaking on its strategic direction and innovations, and an entrepreneur panel, featuring some up-and-coming technology in the storage and security space.

Overview

FountainBlue’s Second Annual Trends in Data and Security Event

Date & time: Friday, May 27, 2011, from 8:30 until 11:30 a.m.
Location: EMC, 2831 Mission College Boulevard, Santa Clara
Cost: Register by May 25 at noon: $32 members, $42 partners, $52 general
Late and On-Site Registration: $52 for members, $62 for non-members

Members and Prospective Members can register at http://fountainblue.shuttlepod.org/hightech
Registration Link: http://www.sventrepreneurs.com

To add questions, answers and resources on this and other FountainBlue topics, visit our crowdsourcing resource at Quora http://www.quora.com/Linda-Holroyd/questions

Audience: Entrepreneurs, Intrapreneurs and Investors only. No service providers please.

Agenda

8:30    Registration and Networking
9:00   Welcomes and Thank Yous
9:15   Today’s Storage and Technology Innovations: An Update on What’s New and What’s Coming

Facilitator Sheri Osborn, MineSeeker
Panelist Sheryl Chamberlain, Senior Director, Strategic Alliances, EMC
Panelist Gerhard Eschelbeck, CTO, WebRoot
Panelist Nasrin Rezai, Senior Director, Information Security, Cisco
Panelist Prasenjit Sarkar, Research Staff Member and Master Inventor, IBM Almaden Research Center
Panelist from VMWare, to be confirmed

10:15  Morning Break
10:30  Entrepreneurial Storage and Security Solutions

Facilitator Sandy Orlando, VP Marketing, IP Infusion
Panelist Tyler Bengston, Director of Product Management, IronKey (secure thumb drives)
Panelist Anthony Gioeli, EVP, Sales and Marketing, PanTerra Networks (cloud-based SaaS services)
Panelist Andrés Kohn, Vice President of Technology for Proofpoint (secure e-mailing and archiving)
Panelist Ryo Koyama, CEO, YOICS (remote computer and network management)
Panelist from IronKey to be confirmed (secure thumb drives)
Panelist from WatchDox to be confirmed (secure file storage)

11:30  Adjourn and Further Networking until 12:00

About FountainBlue’s High Tech Entrepreneurs’ Forum

FountainBlue’s High Tech Entrepreneurs’ Forum was launched in March 2006 and provides ongoing networking and program benefits for 40-150 entrepreneurs, intrapreneurs and investors across Silicon Valley and beyond.

For this series, we run an annual high-tech funding trends panel in January, an annual cloud and security event in May, an annual virtual worlds conference in September and a bimonthly business analytics series, culminating in an annual business analytics trends event in December. Each event will feature either one or two panels of entrepreneurs, intrapreneurs and investors speaking on challenges and opportunities, providing advice for information to all.


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