I recently published my 333rd blog post here at “It’s All Virtual” (this one is my 334th!).
It’s been a fun ride: thanks for coming along. In December 2012, this blog will turn four years old. So going with the theme of 3’s, I thought I’d share 33 lessons learned over my 3 (almost 4) years on this blog.
33 Blogging Lessons
- Blogging is a whole lot of fun.
- Your blog will be most effective if you write about what you’re most passionate about.
- When you think up ideas, write a few posts at once (rather than one at a time in sequence).
- Add social sharing buttons to your blog, so your readers can promote it on your behalf.
- Author guest posts on related blogs. It helps drive awareness of your own.
- Set aside dedicated, “turn off your devices and email” time for writing your posts.
- Place your blog’s URL in your Twitter profile.
- Configure you blogging software to tweet the link upon publishing.
- Tweet your blog content. Repeat those tweets later on, in case followers missed it the first time.
- Always respond to comments, even if they’re negative.
- Only delete comments that are obviously spam.
- Turn your blog into a book! There are a number of services that will do that for you.
- Turn selected blog postings (topically related) into an eBook. Publish the eBook on your blog.
- Use your blog as the foundation of your social media activities.
- Write once, publish many: turn blog content into videos, podcasts and webinars.
- Embed your YouTube videos, SlideShare presentations (and more) into posts. It’s so easy.
- Share selected blog postings with family members. They’ll get to know you even better.
- Use blogging to discover what you think.
- Ask yourself questions on your blog, then answer them. Why? It’s good for SEO. The question you ask yourself is the same term (question) someone may enter into a search engine.
- Keep a regular heartbeat to your publishing schedule. A blog that hasn’t been updated in weeks can be taken for dead, even when it’s not.
- Another reason to publish regularly: apparently search engines like that, so your SEO will be the better for it.
- Join a tribe on Triberr to help promote your posts.
- Invite the community to contribute relevant guest posts.
- Monitor blog stats regularly to help inform your future posts.
- When making cultural references, try to keep in mind that your blog has a global readership.
- You blog, therefore you are.
- Create a pinboard on Pinterest to feature images contained within your posts. This helps drive traffic to your blog.
- Publish contact info on your blog, as you may receive inquiries related to business or job opportunities.
- Think about SEO when crafting titles for your posts.
- Spend as much care and attention on your title as you do writing the post.
- Write your posts outside of your blogging software (I use Microsoft Word), then copy/paste in the text when you’re done. I find that this approach helps me focus.
- It’s OK to take a brief vacation from blogging.
- But, never stop blogging, it’s great!
Note: I invite you to connect with me on Google+.