How Mobile Video Changes Things

July 15, 2011

Photo credit: Tommyvos on flickr.

Note: This is a collaborative blog post authored by Jim Reilly (@oldantler) and me.

Introduction

In the first generation of web-based video calling, families could stay in touch (e.g. Skype), while companies could conduct business meetings over several locations (e.g. Polycom, Cisco Telepresence, etc.). Mobile-based video calling options dramatically changes things.

iPhone users can now call one another via the pre-installed Facetime app, as long as both parties are connected to a WiFi network. With Skype app (iPhone, Android and Symbian), Skype users can video-call one another from their smarthphone over WiFi or 3G. Let’s consider a few use cases to demonstrate how mobile video changes things.

Calling Home While on Business Travel

Let’s say Mom has gone on a business trip for a few weeks. In a typical scenario, Mom calls home each night to check in with Dad and the kids. If Mom has her PC with Skype installed, perhaps they do a video call every other night. Now, imagine Mom has an iPhone. She connects to her hotel’s WiFi network and dials up her daughter at home using Facetime. The daughter has an iPod Touch and is connected to the WiFi network at home.

Now, Mom and daughter can see and hear one another. And with mobile, they can now see their surrounding environments as they walk about. When Mom asks, “Are you taking good care of my garden?”, the daughter can walk to the garden and give Mom a close-up view of the vegetables. When the daughter asks, “How is your hotel room?”, Mom can give her a quick tour.

Buying a New House Before Relocating

When a family relocates to another part of the country, the husband or wife typically heads out before the rest of the family, to secure housing and get things set up. This can make home-buying a challenge, as both spouses are not able to see the house before making a decision. Mobile video changes that.

Now, the husband can land in the new city, make appointments with a realtor, then video-call his wife to view the houses together. He can take his wife through the family room, kids’ bedrooms and yard.  While the listing page (on the web) for the house may provide panoramic, 360 degree views of the home, the mobile video-call transforms the 360 degree view from an “on-demand viewing” to a live guided tour.

Repairing a Server in The Data Center

A server has gone down and the only engineer available is the most junior member of your IT team. Not to fear – have him initiate a video call once he arrives. From there, senior members of your team can provide direction on how to fix the server.

The junior engineer powers down the server, then pulls out the blade server in slot 2. He points his smartphone at the server as the senior members explain how to carefully extract the card. Note that in this scenario, mounting the phone on a tripod would be helpful, to free up the junior engineer’s hands!

Emergency Services

A member of the public comes across an unconscious person in the street, dials the emergency services and is not only sent animated instructions to their phone, but the trained medical staff taking the call gives advice based on video observation of the subject, not just vague description. Vital minutes are saved to administer the correct first aid and potentially saves the person’s life.

Turning Trade Shows into Hybrid Events

Video calling can connect trade show and conference attendees with remote users who were not able to attend in person. The on-site attendee can take the remote attendee on a walk down the exhibit floor.

Exhibitors can take prospects through a tour of their booth, showing them their latest product offerings (in the same way you’d do in person). If the remote attendee switched to a desktop (e.g. with Skype), s/he could even conduct interviews with on-site attendees and post the interviews on a web site or blog. Mobile video allows the physical event experience to be shared with anyone.

Enhancing the Experience with Augmented Reality

With the development of augmented reality (AR), the examples above become even more useful and compelling: in home buying the video tour is augmented with room dimensions, distances from local amenities and details of local crime rates; in repairing the server the nearest spares supplier can be identified and the replacement part purchased there and then; and with trade shows, the video of a stand or product is enhanced with background information, case studies, product specifications, availability and costs.

Further Thought

We are talking about delivering these services over the top (OTTP) of the mobile networks. Where the future possibilities get really exciting are when these services are delivered as an integral part of an intelligent, mobile network.

The network knows a lot about the customer and hence it can prioritise and contextualise the experience. Frightening? Too Big Brother? Or the best way to filter information when we are exposed to ‘way too much’ content and have less and less time to sift through it and consume what we select?

Conclusion

When video arrived on the web, it changed things. Mobile video has arrived in the form of smartphone apps that are “detached” from the “web.” While we’ve listed just a few examples (above), our belief is that mobile video will have a far greater impact on communications than web video. The world becomes flatter and flatter by the day.

Subscribe

Did you enjoy this blog posting? Subscribe to the feed here: https://allvirtual.wordpress.com/feed/


A Look at The Future of Online Instruction

July 9, 2011

Photo credit: abbynormy on flickr.

Note: This is a collaborative blog posting made possible by PBworks. The concept behind this posting began with an innocent tweet from a few weeks back, in which I noted that my daughter asked me for knitting instruction.

Introduction

Want to learn how to knit, but don’t have an instructor available? The first place you’d probably turn is your preferred search engine. And after a search or two, you’d likely come across KnittingHelp.com.

On this site, you can find written content, a forum and a collection of excellent how-to videos. And while the content and videos are quite good, what if you wanted a little more hand-holding?

For instance, elementary or middle school students looking to knit for the first time may not know where to start. They’d prefer an after-school class or private instruction to get them started. Let’s consider a few web-based solutions that could address these aspiring knitters.

Real-Time Video Instruction

Instead of “on-demand videos” (the KnittingHelp.com model), a student could connect with an instructor over a real-time video conference, using systems such as Skype or Facetime.

A flexible webcam would work best, one that can seamlessly alternate between two angles: (a) a view of the participant’s face and (b) a view of the knitting needles. This way, the session can begin with instructor and student seeing each other face to face, which is important to establishing a comfort level with one another.

Then, with both webcams focused on their respective knitting needles, the instructor could perform a few steps, while watching the student follow along. Real-time video (and audio) allows the instructor to provide constant and immediate feedback, which can facilitate more productive learning.

Real-Time Immersive Knitting

Next, imagine a 3D immersive environment, in which the instructor’s avatar meets the student’s avatar. Using mouse or keyboard controls to manipulate the knitting needles and yarn, the instructor and student can take turns with “immersive knitting.”

Much like an online meeting in which the presenter “passes the ball,” the instructor can “pass the needle” to the student to take control and practice knitting. While the immersiveness can be useful to visualize the proper knitting procedure, it’s not as effective as handling the needles and yarn with one’s own hands.

(A comment from Jim Reilly [Twitter])

“I see this as having little value – why use a new language (using computer keys) to knit, so that you then have to translate back to the original language (knitting needles) when you actually want to learn the skill and create something real?

I would also suggest including an example of how this technology could be employed so the motions detected through the motion sensors could be translated, through a modified knitting machine (substitute potter’s wheel for another of your examples) to deliver a product, almost in real-time, on the other side of the world.

The possibilities for physically disabled people to use the immersive environment and associated tools to create art and functional items is also worthy of note.”

Real-Time Immersive Knitting with Motion Detection

This scenario can be thought of as “3D immersive environment meets Microsoft Kinect.” Imagine the same 3D immersive environment, but using a motion-sensing device such as Microsoft’s Kinect.

Now, you can handle virtual knitting needles and watch the resulting scarf and sweater on the screen.  A Kinect device on the instructor’s workstation allows her to “take control” of the knitting. Together, instructor and student can knit collaboratively – imagine the interesting sweaters and garments they could create and then sell in Second Life or IMVU!

Alternatively, imagine a “real” (physical) ball of yarn, with “real” (physical) needles, working in conjunction with a motion detection system. As the student knits, the instructor sees a digital representation of the yarn/needles and can provide instruction based on the student’s knitting motions.

But Can Knitting Students “Really” Learn this Way?

(The following segment was contributed by Heidi Thorne [website] [Twitter])

When I was about 9, I learned to knit from my dad (yes, my dad!). That was in the physical “real” space. When I didn’t know how to do something, I could ask OR I referred to books. My how things have changed! It would have been so helpful to have a KnittingHelp.com resource around.

Interestingly, I didn’t learn to do the stitches (English) exactly as shown in the video. It looks somewhat awkward. But I think it points to an important aspect of online instruction, whether it be online video, real-time immersive, or with motion detection: It standardizes the way things are done, detail by detail.

Old-time (like 40-50 years ago) books would show here’s what the work looks like at step 1, then what it should look like at step 2, and the part between step 1 and 2 was somewhat of a mystery. It’s really difficult to turn mystery into mastery! So in that sense, yes, I think these new virtual learning models have incredible potential.

As noted earlier, knitting, like many other tactile arts, is difficult to translate into mouse and keyboard controls. So the real-time immersive knitting, without motion detection, has limited utility in this case. A 3D immersive environment which uses Microsoft Kinect type technology presents possibilities.

But, again, learning to deal with the tactile sensation of fibers, which can be uniquely uneven by default or design, is missing. It’s similar to driver’s ed simulators. Yes, you can drive along perfectly and the virtual traffic behaves. In the real world, well, traffic is less polite.

In sum, I believe that these technologies are excellent for early learning experiences since they take away some of the bumps and bruises that go with it, creating confidence through success on a small scale and at a faster pace.

“Hands-On” Practice

(The following segment was contributed by Jenise Fryatt [website] [Twitter])

I believe there is great value in methods of teaching that actually give you practice while using your hands. I believe there is research that shows that using your hands actually helps the brain to think better. http://www.washingtonpost.com/wp-srv/style/longterm/books/chap1/hand.htm

I also believe that when the mind experiences the sensation of doing something, whether it be flying a plane in a simulation or laughing at failure in an improv game, the same neural pathways are created as are created in real life. Thus games and simulations can be amazingly effective teaching tools. I don’t think we’ve even begun to explore all they may be capable of accomplishing.

Conclusion

In addition to knitting instruction, the technology models we’ve outlined (above) could also apply to guitar instruction, pottery, painting and more. With technologies such as video, 3D immersion and motion detection, the possibilities are seemingly endless.

Subscribe

Did you enjoy this blog posting? Subscribe to the feed here: https://allvirtual.wordpress.com/feed/


How Vendors Should Evolve Their Virtual Event Platforms

July 10, 2010

The following is a collaborative posting by Miguel Arias, Steve Gogolak and Dennis Shiao.

Content creation and collaboration was facilitated by a PBworks wiki – the wiki page can be found here: http://allvirtual.pbworks.com/How-Vendors-Should-Evolve-Their-Virtual-Event-Platforms

To evolve their platforms for enhanced experiences and broader adoption, virtual event platforms should consider the following:

Make it easier to experience

Most virtual event platforms are easy to use – on a first-time visit, users tend to grasp the overall user experience and can figure out where to go (and how).  That being said, for wide scale adoption, virtual events needs to be as easy as Facebook.  That is, our grandmothers need to be able to access the site and figure things out.  On Facebook, grandmothers can update their profile, read their “friends” posts and write updates to their Walls.  Can a grandmother login to a virtual event, update her profile and participate in a group chat?  We’re not so sure.  Similarly, navigation and interactions need to be easier.  Most virtual events are intuitive to navigate (e.g. Lobby, Auditorium,  Lounge, etc.) – but may not be so intuitive with regard to message boards, chat, blogging, rating, etc.

Along with a simplification of interfaces and the use of usability and navigation conventions, many customers and users seem to be demanding more immersive environments. While presenting a brand and hosting an interactive experience in a convention centre, it seems an interesting field to add some real-time rendered environments using engines like papervision3D or Unity3D. This said, it is unlikely that avatar-based real time rendered environments will make it to a mainstream audience. Key considerations (or obstacles) are plugins or applets downloads, system performance and learning curve barriers.

Make it easier to find

The typical “location” of a virtual event is quickly becoming outdated – microsite with registration page, with no ability to experience the event prior to completing all mandatory registration fields. The registration page serves as a “wall” not only to potential attendees, but to search engines as well.  Virtual event platforms need to move “outside the wall” and expose their technology on Facebook, on blogs and on publisher web sites.  Platforms should widen their distribution via widgets, embed code and application programming interfaces (API’s).  Facebook is not limited to Facebook.com – it has Facebook Connect, Facebook Open Graph and much more.  Virtual events platforms, on the other hand, seem to be restricted to “VirtualEventPlatform.com”

Make it easier to access

The most relevant virtual event platforms will introduce, or already have, Facebook Connect and Twitter API, and they will need to move to even wider standards like OpenID.  For public events, ease of registration is a must.  Using open methods for registering and/or connecting social networks have three-fold benefits:

  1. Registration is faster because basic information can be provided by services like LinkedIn, Facebook, etc.  Shorter registration forms increase completion, period.
  2. Intelligence gathered by the platform about the user’s existing social graph can enhance the experience within the event by automatically creating connections with other attendees based on that user’s connection outside the platform.  This will lead to more networking and awareness of actual people within the environment.
  3. Users opting into connections at the point of registration allows platforms to create publishable actions that can be spit out to twitter and facebook news feeds that can increase viral awareness of the event.  Marketing automation at its best.

On the other hand, desktop or mobile widgets to control your stand usage, statistics and reporting will be a must. Lastly, the platforms will have extensive APIs to manage their integration with various social networks, corporate databases, physical event managing software, etc.

Make the experience available on more devices

Most virtual event platforms support Windows, Mac and Linux.  They need to support more platforms, especially mobile.  On the mobile front, it’s important to consider iPhone/iPad, Android, BlackBerry, Symbian, Windows 7 Phone and WebOS (listed in our order of importance).  To start, we don’t believe the entire virrual event experience needs to be “ported” to mobile devices -rather, vendors should determine the most critical features for attendees and exhibitors – and prioritize based on importance.  For instance, chat is an important element of virtual events, so why not make a mobile app that allows exhibitors to staff their booth via their smartphone.

The entire 3D environment does not need to be supported on a mobile device, but the networking tools (visit card managing, real time conversation, etc) and the reporting tools certainly do. On the other hand, it will be interesting to see what happens with Flash and Apple, and see which vendors will try to develop their platforms using HTML5.

One of the key areas where mobile can play a huge role is the “reminder” needs that come from tons of scheduled activities within virtual events.  If attendees have the ability to build out a personalized agenda before the event and opt-in to either SMS reminders or download some kind of app that will push notifications at them throughout the day, it would be much easier to create a flexible agenda.  Currently we’re cramming so much into the shortest amount of time because we’re afraid of losing people.  If only we had better planning and reminding tools, driven by devices that never leave our pocket!

Make the platform more adaptable and flexible

Related to our point about mobile support, platform vendors have important decisions to make regarding the development platforms.  Virtual event platforms today are based on Flash, Flex, Silverlight, Java and JavaFX.  Are those the “right” platform technologies for the future – or, should platforms move in the direction of HTML5?  Does a combination off HTML5, Javascript and Ajax create a more adaptable and flexible platform?  What do we “lose” by shifting away from Flash, Silverlight, etc.?  And what are the mobile implications with the chosen direction?  All good questions for the platform vendors to consider.

Make the platform more adaptable for different customer needs and different usage

There are so many different kind of virtual events: trade shows, conferences, job fairs, corporate events, webinars, congresses… that vendors should decide in which market niche they are going to play. We will see generic platforms and other vendors delivering a tailored solution for one or many of the previous choices. It will become more and more complex to provide physical event managers with the features they need to handle their hybrid events at the same time as the platform is able to cope with the extensive data handling of the virtual job fair, or the networking tools of a professional tradeshow.

Take a hint from Apple and FaceTime

Video chat will, without a doubt, increase the effectiveness of networking.  It is the one key element that can be introduced that will get critics to come around to the idea that networking in an online environment can be as effective as the cocktail hour of a physical event.

Tweet this posting:


Virtual Event Evolution

June 28, 2010

In a prior blog posting, I promoted a wiki that I created that allows us to collaborate on the evolution of virtual event platforms.  The wiki received some very thoughtful contributions.

Miguel Arias (IMASTE) added several insights via the wiki. In the paragraph “Make it easier to experience” he writes:

Along with a simplification of interfaces and the use of usability and navigation conventions, many customers and users seem to be demanding more immersive environments. While presenting a brand and hosting an interactive experience in a convention centre, it seems an interesting field to add some real-time rendered environments using engines like papervision3D or Unity3D. This said, it is unlikely that avatar based real time rendered environments will make it a a mainstream audience. Mainly considering plugin or applets downloads, system performance and learning curve barriers.

In the paragraph “Make it easier to experience” he writes:

The most relevant virtual event platforms will introduce or already have Facebook connect and twitter connect, and they will need to move to even wider standards like OpenID. On the other hand, deskopt or mobile widgets to control your stand usage, statistics and reporting will be a must. Lastly, the platforms will have extense APIs to manage their integration with various social networks, corporate databases, physical event managing software, etc.

Miguel then added a new paragraph:

Make the platform more adaptable for different customer needs and different usage

There are so many different kind of virtual events: trade shows, conferences, job fairs, corporate events, webinars, congresses… that vendors should decide in which market niche they are going to play. We will see generic platforms and other vendors delivering a tailored solution for one or many of the previous choices. It will become more and more complex to provide physical event managers with the features they need to handle their hybrid events at the same time as the platform is able to cope with the extensive data handling of the virtual job fair, or the networking tools of a professional tradeshow.

Steve Gogolak  (Cramer) also added several insights via the wiki. In the paragraph “Make it easier to access” he writes:

For public events, ease of registration is a must. Using open methods for registering and/or connecting social networks have three-fold benefits:

  1. Registration is faster because basic information can be provided by services like LinkedIn, Facebook, etc. Shorter registration forms increase completion, period.
  2. Intelligence gathered by the platform about the user’s existing social graph can enhance the experience within the event by automatically creating connections with other attendees based on that user’s connection outside the platform. This will lead to more networking and awareness of actual people within the environment.
  3. Users opting into connections at the point of registration allows platforms to create publishable actions that can be spit out to twitter and facebook news feeds that can increase viral awareness of the event. Marketing automation at its best.

In the paragraph “Make the experience available on more devices” he writes:

One of the key areas where mobile can play a huge role is the “reminder” needs that come from tons of scheduled activities within virtual events. If attendees have the ability to build out a personalized agenda before the event and opt-in to either SMS reminders or download some kind of app that will push notifications at them throughout the day, it would be much easier to create a flexible agenda. Currently we’re cramming so much into the shortest amount of time because we’re afraid of losing people. If only we had better planning and reminding tools, driven by devices that never leave our pocket!

In the paragraph “Make the platform more adaptable for different customer needs and different usage” that Miguel created, Steve writes:

Take a hint from Apple’s “face time”. Video chat will, without a doubt, increase the effectiveness of networking. It is the one key element that can be introduced that will get critics to come around to the idea that networking in an online environment can be as effective as the cocktail hour of a physical event.

To view the fruits of our collaboration, you can read the wiki page here:

http://allvirtual.pbworks.com/How-Vendors-Should-Evolve-Their-Virtual-Event-Platforms

By default, you’ll be taken to the “VIEW” tab – to contribute, click on the “EDIT” tab. We’d love to hear (read) your thoughts!

Tweet this posting:


%d bloggers like this: